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Moving a corporate site to a headless CMS

A slow site where every content change needs a developer. Here is how we would move it to a headless CMS without losing a single search ranking.
Website design in progress on a studio screen

This is an illustrative blueprint, not a client project. It shows how we would approach the problem; the figures below are goals we would aim for, not results.

What we would aim for

95+

Lighthouse target

Minutes

To publish a change

0

Broken URLs

The typical problem

Pages load slowly on mobile, the editing workflow needs a developer for simple changes, and the team is nervous that moving platforms will cost them their search traffic.

How we would approach it

  • Crawl the existing site and inventory every URL, image and redirect.
  • Model the content as structured blocks editors can reuse safely.
  • Build a static frontend that fetches content at build time, so pages stay fast.
  • Map every old URL to its new home before the switch, and watch search console closely afterwards.

What you would own at the end

A fast site, an editing experience your team can run alone, and the complete redirect map.

Risks we plan for

Ranking loss during migration almost always comes from unmapped URLs. The inventory step exists to prevent exactly that.

Have a problem like this one?

Book a free 30-minute scoping call. Tell us the problem and we’ll tell you honestly what it takes to solve it.